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SEO Tips for Beginners: Understanding SEO for New Digital Marketers

Allen Davis
5 min readJul 21, 2024

Imagine your website as a big book on a library shelf. SEO, or Search Engine Optimization, is like putting a special sticker on your book that makes it easier for people to find it. This sticker helps search engines, like Google, understand what your book is about, so when someone looks for information related to your book, it shows up at the top of their search results. For those of us who are active-duty military members or veterans starting an online business, mastering SEO is like having a map that guides potential customers straight to your website.

The Importance of SEO in Digital Marketing

Think of SEO as a spotlight that shines on your website in the crowded online world. Without it, your website is like a small boat floating in a vast ocean, hard to spot among many others. SEO helps your website stand out and be seen by the right people who are looking for what you offer. For military service members and veterans diving into the online business world, SEO is essential for drawing attention to your new venture and attracting potential customers.

Key SEO Concepts and Terminology

What is SEO?

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